This article tries to explain SEO in layman’s terms. Breaking it down into two relatively simple different classifications.

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DigiWorks Web Blog » SEO – Search Engine Optimization Made Easy
I am sure you have all seen or heard the term SEO and you probably are wondering exactly what it means. Well the actual definition from Wikipedia states the following: Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic”Wink search results for targeted keywords. Usually, the earlier a site is presented in the search results or the higher it “ranks”, the more searchers will visit that site. You are probably already scratching your head and saying What? Well to be honest, Google SEO is made up of many different variables that need to be broken down into separate areas to build an effective SEO strategy for your website.